Digital Media Europe 19 (Vienna, Austria)

The conference brings each year figureheads and key decision makers from international publishers together with delegates to determine best practice for developing a digital economy. Featuring panel discussions, intimate Q&As and extensive networking opportunities, DME’19 is set to examine solutions to the issues facing publishers in this period of rapid change.

1 Engagement and retention
How publishers can reignite the relationship with their most valuable audiences: subscribers!

2 Product & UX
Mobile UX has no relation to print. Lessons from inside and outside publishing on how to optimise the reader experience.

3 Marketing optimisation
In e-commerce this is second nature. From multi-variate testing on CTAs, to optimising the purchase-to-pay workflow, what are top publishers doing?

4 Advertising models for subscribers
Improving the ad experience for logged-in users and making responsible use of 1st party data.

5 Video revenue revisited
Publishers are rethinking strategies for video based ad revenue – integrating content more with day-to-day operations and driving down the cost.